The best products solve real human problems.
I help world-class companies FOCUS, AND BUILD PRODUCTS THAT SHAPE HUMAN BEHAVIOR.
I'm a product leader with 16 years of experience building platforms, shipping products, and driving growth at the intersection of AI, media, and platform growth. Most recently, I spent six years at Meta Reality Labs — joining as one of the founding members of the VR product marketing team, growing to Senior PMM, and transitioning to a Product Manager role to lead AI-native developer tooling for the VR App Store.
At Meta, I worked at scale across the full arc of the VR content ecosystem: developing the go-to-market infrastructure still used across the org, leading the system-seller strategy that made titles like Resident Evil 4 on Meta Quest massive hits for the platform, and building core features that enabled the pricing, lifecycle, and storefront systems behind an transaction economy that drove hundreds of millions of dollars annually.
My roots are in marketing and communications, which taught me a deep empathy for the user and how products are perceived by the market. I started my career in arts and music education, spent three years building the Oculus agency-of-record division at Ayzenberg from scratch, and have a deep instinct for how people discover, understand, and commit to new technology. This directly shapes my approach to product management.
What drives me is building products that solve real human problems that can influence positive change — especially in categories where the technology is transformative but the path to adoption is still being written. That's what drew me to VR, and it’s what continues to inspire me.
I’m currently open to new opportunities, both full-time and contract. To get in touch, send me an email, or reach out on LinkedIn. To learn more about me, check out my work.